Old Spice and Everything Nice
Men's body wash and hygiene products have never been exiting and for the most part they have really never talked about. In most households you would follow whatever your dad was using and that was it you never thought about it twice. That is until Old spice came along and introduced their new commercials and their new products back in 2010. On February 7th 2010 Old Spice released a commercial that most people could say saved their entire company form ruins. The video titled "The Man Your Man Could Smell Like" (See link below) was the first of its kind, attention grabbing, comical and intriguing from the get go. After the release of the video Old Spice Sales went up by 55% and by July of that year sales had risen by 107%, a total success. Why was this game changing? In most people's eyes Old Spice was something your grandpa used along with every other older gentleman. Young people did not use their products for these reasons, soon after the release of thi
